Going Behind the Nutrilite™ Label
Food safety has been making headline news these days in a big way. Stories about food recalls and other safety issues compete with those uncovering food adulteration and food fraud.
November 7, 2018
A shared vision
Amway & Nutrilite
Together, Nutrilite and Amway continue to carry forward a shared vision: help people live better lives.
All Posts
Witness the Power of Nature
The Nutrilite philosophy is part of my DNA, and spending a lifetime sharing it has been one of my greatest joys. In the coming months, I’ll be focusing on stories that shine a spotlight on the action behind the Nutrilite label as well as lessons learned from my life adventures.
August 21, 2018
Cyberspace Meets Our Original Social Marketing Plan
Where do you turn to for advice when buying a new product? If you’re like most folks these days, you go online. After all, there is no shortage of data traveling over the internet ether. The challenge is turning all that data into usable information to make an informed decision.
May 16, 2018
A Better Future for Health
It’s clear that embracing a sustainable, healthy lifestyle is more important than ever, not only for the islanders, but for people all around the world. As Francesca and I headed back home, we started to formulate a plan to help.
December 13, 2017
Japan & the Triple X Challenge
I’m just back from Japan where I was invited to introduce the next generation of Triple X.
September 13, 2017
Research Across the Globe: Wuxi & Beyond
I had a chance to return to the Amway Botanical Research Center (ABRC) in Wuxi to learn about the latest research updates, including one that had me thinking about my early days as a young scientist.
August 25, 2017
China & the Sea of Circles
I just returned from a whirlwind trip to China where I spoke about the future of the Nutrilite brand. Once the plane hit the tarmac, we were off and running for nine days with scheduled events in Shanghai, Wuxi, Beijing and Guangzhou, punctuated only by travel days.
August 10, 2017
Healthy & Happy Kids Start Here
It has been a busy month as I hit the ground running … literally … with kids definitely on my mind. A few weeks ago, I had the opportunity to be a part of Kids Run the OC, an innovative program that encourages kids to eat right and stay active to avoid the consequences of overnutrition and obesity.
May 24, 2017
Reflections from Dr. Sam
If you want to sell the product, you have got to be that product for your family or the people you are trying to sponsor into the business. You’ve got to be the product. You don’t have to talk about it; you don’t even have to think about it, it just becomes part of you.
- Inspecting a product coming off a packaging line; Buena Park, Calif. Circa 1965.
- Standing next to Double X display, proudly
Find more stories on my blog
Health & Wellbeing
Product of the Product
Personal wellbeing isn’t just about you or me. It’s about the people around us, our family, friends and the greater community. Taking care of yourself, nurturing your connection with nature, and making an effort to transform challenges into opportunities, will help lead us to a future where we can all happily coexist.
Dr. Sam's Journey
The Pursuit of Wellness
Wellness has always been central to my story. When my father, Carl F. Rehnborg, founded Nutrilite in 1934, his goal was to help people everywhere take responsibility for their health, their wealth, and the planet. Even then, he knew that all these things were interconnected. His vision shaped my own path—a journey grounded in curiosity, science, and a passion for helping others live well.
Amway & Nutrilite
A Shared Vision
Nutrilite is so much more than a plant-based supplement brand – it is a way of life that has stood the test of time. With a passion centered on health + wellbeing, Amway is the world’s largest direct selling company*. It spans six continents with a presence in 100+ countries and territories.
* Source: Euromonitor International Ltd; Vitamins and Dietary Supplements, World GBN, Retail Value RSP, % breakdown, 2023 data based on custom research conducted April – August 2023.
Farming
Farming for the Future
There’s a long history of farming innovation at Nutrilite. It started when my father, Carl F. Rehnborg, began growing alfalfa in the 1930s before we even knew to call it organic. He was looking for the purest, most nutritious botanicals, and he already knew that they needed to be grown sustainably and naturally, without any synthetic fertilizers or chemicals. That same belief continues to guide us today.